The Client.
Soccer Event in Nascar venue, Daytona International Speedway, that will stage a two-day soccer and music festival during July 4 weekend in 2022.
Objective.
To showcase professional international soccer matches in the tri-oval along with other family fun-filled activities.
The Solution.
The color palette represents the American flag. The tri-oval represents Daytona. The chosen typeface communicates joy and dynamism for the whole family.
Location.
Florida, USA
BRANDING. LOGO DESIGN. BACKDROP DESIGN.