The Client.
Soccer Event in Nascar venue, Daytona International Speedway, that stages a two-day soccer and music festival during July 4 weekend.
Objective.
To communicate professional international soccer matches in the tri-oval along with other family fun-filled activities through the logo design.
The Solution.
The color palette represents the American flag. The tri-oval represents Daytona. The chosen typeface communicates joy and dynamism for the whole family.
Location.
Florida, USA
Photo Credits. @daytonasoccerfest
LOGO DESIGN. BACKDROP DESIGN. EDITORIAL DESIGN. BILLBOARD ADAPTATIONS.
